FUJI X WEEKLY

Yellow Bike, Yellow Wall – Copenhagen, Denmark – Fujifilm GFX100RF – Provia Positive I got back from Fujikina NYC yesterday. Apparently, it was the most-attended Fujifilm-specific event ever in the world! I got to meet a lot of you, and shake a lot of hands. I had some great conversations with many different photographers. One specific conversation was with Dan Bailey, who I’ve talked with before but never met in-person until a few days ago. He gave me a suggestion that I thought was great, and…

I’ve noticed something lately, and maybe you’ve noticed it, too. There are some Fujifilm recipe creators using AI to create the sample “photos” that illustrate what their recipes will look like. Instead of using their cameras to create actual pictures with the recipes that they supposedly made, they have AI do it for them. Whether you love or hate AI, I think we can all agree that not using real photographs to illustrate what a recipe will produce is just wrong. It’s dishonest and deceptive at…

The next episode of SOOC Live is today at 10:00 AM Pacific Time, 1:00 PM Eastern. Join Nathalie Boucry and myself as we chat with Bo De Lange about his wonderful photography and his favorite Film Simulation Recipes. This is an interactive show, so your participation makes it better. I hope that you can join us! Click here to join, or you can watch below.

Red Barn – Ronks, PA – Fujifilm GFX100S II – Kodachrome 64 Someone recently asked me an interesting question: Why do Fujifilm photographers love Kodak-like Film Simulation Recipes so much? The most popular Recipes on Fuji X Weekly are overwhelmingly those that attempt to replicate Kodak films. Recipes with names like Kodachrome, Portra, Gold, and Tri-X consistently dominate the popularity charts, often by significant margins. In fact, looking at the most popular Recipes of 2026 so far, six of…

There’s a new firmware update for the Fujifilm X half, and some of it is quite interesting. Before we dive in, let me briefly explain why I like the camera. There’s been a lot of negativity around the X half, mainly in Europe and especially America. Most of it has to do with the price, and also because you cannot shoot RAW or even Fujifilm Recipes. There are plenty of legitimate criticisms, but looking past that, the X half is a great “digital 110” pocket camera for casual snapshots. Last year,…

Midway Station – Adrian, TX – Fujifilm X-T5 – CineStill 800T v2 One of my favorite Film Simulation Recipes for after-dark photography is CineStill 800T, which is the most popular Eterna-based Recipe on Fuji X Weekly. While it’s great for nighttime, it’s not a good choice for daylight images, due to its strong blue cast. But CineStill 800T can be a good film for daylight photography, as long as you don’t mind a cool cast. I’m actually really drawn to this film in sunny situations, and I wanted a…

Autumn Walkway – Buckeye, AZ – Fujifilm X-T5 – Pacific Blues Today is the first day of fall! At this time of the year, I get asked pretty regularly which Film Simulation Recipes are good for autumn photography. There are many that will do well. You might like some of them, while others might not match your personal style or be a good fit for the specific light situation you encounter. Still, there are several that I believe are good recommendations almost no matter what, that should serve you…

As you’re probably aware by now, you can easily transfer Fuji X Weekly Recipes straight from your phone to your Fujifilm camera. It’s quick and easy, and makes the whole Recipe experience even more of a breeze. This article is a quick-start guide for transferring Recipes from the Fuji X Weekly App to your phone. This new feature is available for both Apple and Android. We need to get a few things out of the way first. The Recipe Transfer feature is compatible with all X-Trans V cameras, all…

For the first time in nine years, Fuji X Weekly has a new logo! The old one served me well, but it was time for a refresh. Typically logos last for seven to 10 years, with a mild refresh somewhere in the middle, so nine years is a good run. The original Fuji X Weekly logo was nicknamed The Teton X. I made it using PowerPoint (yes, PowerPoint!). I’m not a graphic designer and don’t know much about creating logos, but I knew that I wanted it to be an X, because—well, you know—Fujifilm X-series…

Olympus—er, I mean OM System—just released a new camera simply called PEN. I’ve had a few requests to talk about it, and give my opinion. I wasn’t going to, but I had the opportunity to see the new PEN in-person while I was at the FocusPoint Expo in Denver, and got a brief demo from the OM System staff at the event. I was surprised by something, so I thought maybe I should discuss it. First of all, I think a lot of the excitement around this release is because there are so few Micro-Four-Thirds…

I remember when Fujifilm announced the Instax Pal three years ago, and I thought it was perhaps the most uninteresting camera ever made. It looked like a digipet or tiny one-eyed robot. It was an Instax camera that only took digital photos (that were intended to be printed later on a Mini Link later). There wasn’t much to get excited about, so I didn’t even report on it. Now Fujifilm just announced the Instax Pal 2, and this one seems much more interesting. First of all, it’s in the same…

Film Simulation Recipes for Fujifilm cameras are extremely popular right now. I’ve been making them for over nine years, but it was around four years ago that they really began to take off. Back in 2017—months before I even started the Fuji X Weekly website, which first came online on August 21, 2017—I published my first two Film Simulation Recipes on a previous website that I used to run (which I closed down weeks before starting this one). Fuji X Weekly was originally intended as a long-term…

I wanted to give another update to the new Recipe Transfer feature in the Fuji X Weekly App. I mentioned when this was first released that I expected to find a few bugs and issues, and that hopefully they would be small. So far, the bugs have been small and have been fixed via App updates. If your phone doesn’t automatically update your apps, you should double-check if you are on the latest version of the Fuji X Weekly App (click here for Apple; click here for Android). Some of the issues (not…

Yesterday I released the new App-to-Camera Recipe Transfer feature on Android. It’s been available on Apple for almost two weeks, but now it’s for Android users, too. If you open the Fuji X Weekly App and the camera-with-arrow icon isn’t seen at the top, be sure to visit the Apple App Store or Google Play Store and manually update it now. The challenge with developing Android apps is that there is so much device diversity. With Apple, the hardware and implementation of the software is very…

The wait is over! The Android version of the App-to-Camera Recipe Transfer Protocol (ATC RTP) is now complete, and available to you right now in the Fuji X Weekly App. You can send Fujifilm Recipes straight from the App to your Fujifilm camera. This feature has been in the works for a very long time, and was completed for Apple before Android. Since premiering on iOS, I’ve been working double time to get it out on Android. I don’t want to rehash everything I already stated in the Apple release,…

Rainbow over Hoboken – Hoboken, NJ – Fujifilm X-T50 – Pushed Analog I don’t know if there’s any photography trend that’s hotter right now than Fujifilm Recipes. To say that they’re popular is an understatement. It’s a significant reason why Fujifilm cameras are doing so well right now, selling nearly three times as many units in 2025 as they did in 2023. Even Fujifilm has started to design their cameras around it, such as the ability to store Recipes into FS1-FS3 on the X-E5, and including the…

I love using vintage lenses on my Fujifilm cameras. I have a bunch of them, mostly ones I picked up for cheap. Over the last couple of days, I wanted to use three specific M42 mount telephoto lenses: Helios 44-2, Vivitar 135mm f/2.8, and Cavalier 200mm f/3.5. I picked up the M42-FX adapter from eBay 10 years ago for under $20. The photos below were created over the last week or so—mostly just yesterday and the day before—using these three lenses. The Helios 44-2 is a legendary Soviet-era 58mm…

I woke up this morning to the news that Fujifilm announced a new lens last night: the Fujinon XF 400mm f/4.5 R LM OIS WR. This is a long-telephoto prime for wildlife, sports, and aviation photography, with a $3,199 MSRP (in America). It has a little less reach but with a 2/3 stop larger maximum aperture than the Fujinon 500mm f/5.6. I remember when Fujifilm didn’t offer any prime lenses longer than the 90mm f/2. Then, in 2018, the Fujinon 200mm f/2 was released, but it was a big flop—not…

I reported a couple of weeks ago that in 2025 Fujifilm surpassed Nikon to become the third largest digital camera brand. That fact has been discussed at length across the internet, but my takeaways were 1) that the camera industry as a whole has continued to grow from rock-bottom sales around 2022/2023, 2) Fujifilm has been growing rapidly the last couple of years, selling nearly three times as many digital cameras in 2025 as they did in 2023, 3) Fujifilm is the first brand outside of Canon and…

I frequently get asked which lenses one should buy for their Fujifilm X-series camera. Lens choice is very personal. One might love a certain focal length while another might dislike it. I like primes, but you might prefer zooms. Some photographers prioritize character while others want maximum sharpness. Without knowing exactly what your preferences are, I cannot give good recommendations. What I can do is tell you what I like, and maybe—just maybe—that information will be helpful to you. The…

The Fuji X Weekly App can now send Recipes straight from the App to your camera using a USB-C cable! Right now, this is only available on Apple, but it will be coming to Android within the next few months or so. If you haven’t read the announcement, there’s a bunch of important information in it, so I recommend starting there (click here)—it’s essential reading if you plan to use this feature. The new Recipe transferring feature is called App-to-Camera Recipe Transfer Protocol (ATC RTP for…

Fujifilm X100 Photographer – Austin, TX – Fujifilm X-E5 – Classic Retro SOOC Live is back THIS Thursday, August 27th, at 10 AM Pacific Time, 1 PM Eastern. Nathalie Boucry and I will have a bunch of guests to chat about a number of things, including the future direction of the show. If you can tune in while we’re live, that would be great; since it is an interactive program, it’s much better with your participation. I hope that you can join us live! If not, no worries—catch it whenever you can.…

When I launched the new App-to-Camera Recipe Transfer Protocol (ATC RTP) in the Fuji X Weekly App a few days ago, which allows you to send Fujifilm Recipes from the App to your camera, I said, “I do anticipate some bug reports, and hopefully they’re all very minor.” So far, they’ve all been pretty minor, but I think you should be aware of them. First, if you have an older iPhone that uses a Lightning plug, in order to get this feature to work, you will need a Lightning-to-USB-C adapter. I’ve…

Cruiser’s Cafe 66 – Williams, AZ – Fujifilm X-T5 – PRO Negative 160C As widely reported by Digital Camera Life, PetaPixel, Fujrumors, etc., etc., who got their data from Nikkei Industry Map (“the best resource” according to PetaPixel), Fujifilm is now the third largest digital camera maker worldwide, topping Nikon for the first time ever. Specifically, the data, which only looks at Japanese camera makers (so, not Leica), details the number of digital cameras shipped by each brand, and what…

I’m excited to announce a new feature in the Fuji X Weekly App: sending Recipes straight from the App to your camera! This will make Film Simulation Recipes much more accessible because it removes the necessity to manually program them into your camera’s C1-C7 Custom Settings presets. I’ve been working on this for about a year-and-a-half now, and I believe it will transform and significantly improve the Fujifilm experience for many people. There’s a lot that I need to discuss regarding this, so…

Fire, Truck – Lordsburg, NM – Fujifilm GFX100S II – 1970’s Summer Over the last maybe two years, I’ve read here-and-there people say that yellow-tinted Fujifilm Recipes have a “piss filter” as if the photographer shot through a glass of urine from someone who is not particularly hydrated. The term has spread across the internet over the last eight months or so, it seems, with people now using it more frequently. Today, Selishots posted a YouTube video called 5 Recipes So Your Photos Don’t Look…

Baloney Maroney’s – Tulsa, OK – Fujifilm X-E5 – Retro Slide Fujirumors wrote a post last week entitled How to Load Unlimited Fujifilm Recipes on Your Camera – FAST and FREE that I wanted to comment on right away, but I was traveling and just didn’t have the time. So I’m just getting to it, now that I’m back home. The article begins with, “Over the years, I’ve seen a wave of film simulation recipe apps appear—often trying to cash in on the popularity of Fujifilm’s JPEG recipes. Some have even…

Dumbo Crowd – Brooklyn, New York City, NY – Fujifilm X-T50 – Reala Ace Fujifilm just dropped more details on the upcoming Fujikina in New York City, which will take place October 16-18 on the Lower East Side of Manhattan (they haven’t yet said the exact location). Fujikina events are a must-attend for Fujifilm photographers. If you live anywhere near New York City, it will be worthwhile to go, I promise. For all the details and to register, click here. There are a lot of talented photographers…

Meadow Gold Mack – Tulsa, OK – Fujifilm X-E5 – Retro Slide This new Fujifilm Recipe began with a stack of slides. Some were mine from the late-1990’s and early-2000’s (captured on Kodak Elite Chrome 100 and Elite Chrome 200), some were my grandpa’s from the 1970’s (I believe captured on Kodak Ektachrome-X and Ektachrome 64, although I’m not 100% certain). I really liked the look of some of the pictures as viewed on a light table (how slides are viewed—whether printed, scanned, light table, or…

Frontier Motel & Cafe – Truxton, AZ – Fujifilm X-T5 – Kodak Vericolor III 160 According to Fujirumors, Fujifilm is delaying the announcement of the upcoming X-T6; however, Fujifilm has not announced that they’re announcing any camera. How can something be postponed that hasn’t even been publicized? Let me put it this way. Let’s say that you are the manager of some office somewhere, and you tell your secretary to pencil in some time and date for a meeting that will take place some months in the…