Web designers/developers must be so bored

Man… they gotta be bored to tears in their field these days. Every brand and site I come across is the same. Tons of white space, minimalism, simple navigation, repeated UI/UX, etc. Websites, brands, marketing campaigns used to be unique, creative, bold, fun. Now everything is just placing a logo (which are increasingly more and more boring and lifeless) on the most minimal space possible. Navigation is laid out so children can use it. The whole experience is nothing more than “what is the most basic we can get away with?” Websites used to have impact. They had design elements that made everyone who visited think “how the hell did they make this?” Marketing campaigns took chances and didn’t always make immediate sense to the viewer. But it made people remember the brand. Getting into this field must be a nightmare these days. You want to be creative and the companies you work for will encourage it… until it’s time to propose mockups. Then they just want whatever is easiest to use and…

Commenting on Bubbles has been removed. Why? If you want to talk about this post, write to the author, use the comments on their blog if it has them, or reply with a "RE:" post on your own blog. Suggestions? feedback@bubbles.town