Fujifilm is Now the 3rd Largest Digital Camera Brand

Cruiser’s Cafe 66 – Williams, AZ – Fujifilm X-T5 – PRO Negative 160C As widely reported by Digital Camera Life, PetaPixel, Fujrumors, etc., etc., who got their data from Nikkei Industry Map (“the best resource” according to PetaPixel), Fujifilm is now the third largest digital camera maker worldwide, topping Nikon for the first time ever. Specifically, the data, which only looks at Japanese camera makers (so, not Leica), details the number of digital cameras shipped by each brand, and what percentage of the market that constitutes. The latest data is for fiscal year 2025, which, for Japanese companies, ended on March 31st (approaching five months ago). In fiscal year 2025, Canon dominated the market, shipping 4.5 million cameras (almost 46% of the total market). Sony came in second with over 2.4 million cameras (almost 25% of the market). Fujifilm came in third with nearly 1.2 million (almost 12% of the market). Nikon was fourth with 880K (about 9%), Panasonic was fifth with 440K…