SeO what?

A new algo dropped from Google and it appears to have the world of SEO in a tizzy.So what?If you’re like me, you’ve learned to recoil at the thought of playing by the rules of someone else’s game instead of serving your readers. And besides, isn’t AI taking over from search?Well, kinda…There are a few notable new challenges that have arisen with this update, in combination with industry deals, that should have bloggers and newsletter publishers more concerned than usual.Google will be the foundational AI tool for iOS starting this year. Search and AI will be dominated by two companies that do not rely solely on AI for revenue. The majority of readers will consume according to their rules.The new updates do a lot of good, clearing out AI slop from search results. However, that slop was trained on your original work. The lines are starting to blur. If you look in Google Search Console, you may be surprised to find how many of your pages have been de-indexed.FAQs are out as a landing…