Exploring “Bus Tours” of Nintendo and Sega: The Nintendo Challenger, Campus Challenge, and More.

This was originally written on July 10, 2020 and published on LinkedIn. I’ve decided to move the posts here for better searchability. Those that know me well, know that I am a video game history researcher, and this is just some of my random published articles. The 1990s were undeniably some of the most exciting times of gaming history. With the release of the Gameboy (and later on Super Nintendo), and the Sega MegaDrive (Genesis), a cultural shift was being seen around the world. Nintendo in America, for the first time since its release of the NES in 1985, was seeing fierce competition by Sega, with the so-called console-wars fully under-way. Millions upon millions of dollars were being poured into advertising campaigns to entice both children and adults to choose the sacred question: Are you a Sega, or a Nintendo? In England, however, things weren’t exactly the same. Since the release of the NES in the country in 1987, Nintendo had tried meticulously to crack the British market,…