37 minutes ago · 9 min read1834 words · Tech · hide

Remember the days when seemingly every product was advertised as “New and Improved!” Those were fun times. Apple has its own way of spinning that runs close enough to the parody border that it more often than not becomes white noise. For example, Apple trumpeted the latest update to the iPad mini as “its biggest update ever.” Thankfully, without exclamation points. The update is a good one. The best thing I can say about the iPad mini 8 is that it is still the same with a few very nice and welcome improvements. That won’t work as a marketing slogan and narrative nudger, but it works for the product. I mean that has a complete compliment and high praise. It’s not that I’m too set in my ways, but a key marker for the success of an upgraded device is how quickly I can get back to the work I was doing once a device is set up and if the improvements make a difference. Everything that has made the iPad mini a key part of my toolkit is still there and Apple’s hardware iterations do up the…

Commenting on Bubbles has been removed. Why? If you want to talk about this post, write to the author, use the comments on their blog if it has them, or reply with a "RE:" post on your own blog. Suggestions? feedback@bubbles.town