45 minutes ago · Tech · hide

All my recent thinking about the shapes of teams in the AI era has got me all up in my feelings about the shape of things over the 25 plus years I’ve been doing this. These were some of my favourites; The Webmaster era – just me, a copy of Notepad.exe, Filezilla and a ‘HTML for Dummies’ book. The Webmaster+ era where it was still just little old me…but with the addition of M$ Frontpage or Macromedia Dreamweaver. CMS days – the Wild West. Wrangling distributed publishing, trying to set and maintain standards, making sense of the idiosyncrasies of the software…but again mainly just solo. Though in latter days I got a couple of wranglers to help out. Maybe three of us – all-in. That fun WordPress & early social media period where I had a little team of generalists all with their own particular interests and we were (with hindsight) just throwing things at the wall to see what would stick. There were just enough people to really try things – in 2010 alone I think we launched a blog…

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