POD, MOD

Amazon’s developed a pretty immense print-on-demand operation. You think of them as warehousing books and sending them off to customers. Well with some slower selling titles they don’t waste time and space by warehousing them in the first place.* They just print ’em and mail ’em. This video dates from 2021, and I’d expect that today there’d be fewer interruptions in the flow where humans handle the product and “expedite” it onwards. As book industry transformers maybe Amazon was bound to call what everyone else talks of a “print on demand”, “make on demand”. If you don’t see a video here, please click on the title of this post in order to view it in your browser. The music track may be a bit . . . insistent. The video shows you the two print technologies involved in POD/MOD, ink jet and toner-based (which Amazon calls cut-sheet, and our tour guide refers to as “Kinko’s on steroids”). See Digital print — toner or ink jet?. __________________ * With many other single-copy orders they…