Customer Led Disruption in a Digital Era - Month 1

I thought that it'd be easier for me to just do a quick summary of the coursework month by month instead of week by week, because while I'm learning a lot, I don't really know how interesting it is. I mean, it's interesting to me, which is good, because otherwise I'd be wasting that £12k, but to other people? Ehhhhhhh. So this time, it's Customer Led Disruption in a Digital Era, which is pretty much all about how the consumer can change a business. Which, y'know, yeah, of course, but it's nice to see the theories that are behind it. And it's a bit more example-based than the systems theory-heavy Disruptive Technologies in the Digital Economy, which also helps immensely (because, holy smokes, am I bad at remembering systems theory). There's a lot more reading from Harvard Business Review than from academic papers, which is really nice, because more often than not, that's written in really basic English with a lot of examples, so they're smooth and easy reading. Which makes my life…