1 hour ago · 6 min read1267 words · Tech · hide · 0 comments

Or: What do you mean by product thinking?I've had a few chats about roles the last few months. In way more than one of them someone said We need product management. Or We need product thinking. And to emphasise the point: I hear this a lot. A lot.It's a fair thing to want, I guess, especially in a world of product! product! product!. I'd just like more people to know what they think they're getting. So here's my go. Then some questions to ask, whichever side of the chat you're on.What is product thinking?To me, product thinking is about:What you ask of a piece of work. What's it for? Who's it for? Is it working?How you judge it. By what it changes for the people using it, as well as whether it got delivered.What you decide next. Based on what you've learned, including whether to stop.And a few habits that go with it:It starts from a problem. A problem is a person, a situation and what's hard for them, or for the organisation trying to serve them. We don't have an app is a solution.…

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