Sales of cappuccino sachets soar as cost of living bites in Australia

Martin Brown, who is the general manager of Nestlé’s coffee and dairy business in Australia, said cappuccino sachets have been the “fastest-growing part of the market” since 2021. We keep a few boxes of cappuccino sachets in the kitchen cupboard for days when we don’t want to walk all of five to ten minutes to a nearby cafe for whatever reason. Too hot, too wet, whatever. Driving isn’t feasible either, unless we decide to go to a neighbouring suburb. Parking is a lottery where we are, and the only spot I’d find would probably be outside our building anyway. Despite the rampant popularity of sachet and instant coffee though, none of the cafes I go seem to be adversely effected. They’re trading, and appear to have the same number of staff working there. We are talking about a busy retail and residential precinct though. But it’s the same story on the NSW Central Coast. None of the places we go to there have closed or reduced staff. Not so far anyway. And may it stay that way.