The iPhone Air Has Not Sold Well

David Smith: The eve of iPhone 18 Pro pre-orders seems like a good time to look back at the iPhone 17 family’s adoption. Here’s the 17 family data as a percentage of overall usage for Widgetsmith. Generally, they followed the usual adoption pattern and overall did very well, ending at around 20% of total usage. With the exception of the Air really struggling to find market share. For comparison, the 16 Plus ended its first year at around 1.4% (vs. the Air’s 0.3%). The graph is pretty pretty pretty pretty rough for those of us who love the iPhone Air: Widgetsmith is huge and is much more representative of real-world performance than apps written for a nerdier audience. I suspect the overall sales of these phones look a lot like this chart. I believe we’ll see an update to the Air in the spring, with the same rear camera system as found on the iPhone Duo. Past that? I think Apple may pull the plug.