54 minutes ago · 8 min read1604 words · Writing · hide · 0 comments

With the release my new book, Hot Type, this week, I will post some good bits in hopes of enticing you into reading it. Here, from the introduction, is a preview of the many delightful rabbit holes I explored building the story of the invention of the first successful typesetting machine, the Linotype, and with it, the birth of mass media. You can order the book here. Please. The story of the Linotype is many stories in one. This is, first in my mind, the story of the advent of mass media and its consequences: speed and scale, attention and reach, capital and control. In the early nineteenth century, before the mechanization and industrialization of print, the average circulation of a daily newspaper in the United States was only 4,000, limited as it was by the speed and power of human muscle to set its type and pull its press. By the end of the Civil War, steam-powered presses began to speed up production of print at a scale never imagined. Cheap paper manufactured from wood pulp…

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