How to Make Something People (Actually) Give a Shit About

Photo by Mario Gogh on Unsplash🍕 I’m JA Westenberg. I write essays about technology, philosophy, productivity, and what it means to be human. If you like ideas that take their time, you’re in the right place.While you’re here, a few things I’ve built: Kerouac, a writing app | Post Through It, a solo microblogging tool | Distributism.ai, my MCP platform | Laterware, all the AI news you need | Studio Self, a thought leadership agency for founders x VCs.You can buy my book Permissionless here.You could make something right now. If you wanted to stop reading, grab a sheet of butcher’s paper and brainstorm ideas; you could probably come up with half a dozen ideas for apps, books, or products. Ideas aren’t the hard part, after all - just ask Tom Haverford.Or anyone with “Serial Founder” in their bio.You could build a WordPress site and start harassing your friends to test the concept. You could start writing op-ed pieces on Substack and put “Founder” or “Author” in your Twitter bio within…