Things I've learned in a year of using generative AI daily

In Dreamshot I’ve been working closely integrating AI providers with the product. AI replaces tools, not people The artist's eye is still needed; getting images or clips simply checking a series of requirements isn't enough It never works perfectly the first time; it's an iterative process, just like in coding The model can't read your mind; you have to be extremely specific. Tooling and metaprompting is a must Fixing one problem may create other problems. In this regard, working with code is easier Most of the tooling and models are good, but still not good enough A large majority of the ads we see are, and have been for some time, generated with AI, and this trend won't stop from now on