Over each of the last few years I’ve watched a handful of bloggers I follow leave WordPress for other platforms. In the last few weeks, two more left. Jon Konrath moved his long-running WordPress blog to a static site generated from files he keeps in GitHub. Dave Kellogg, whose marketing blog I’ve found startlingly useful professionally, migrated 750 posts to Ghost after two decades on WordPress. Kellogg mentioned almost in passing that writing posts is fun again. I was surprised by how envious that made me feel. When I started on this site in 2007, WordPress.com was the obvious choice. Blogger was the only other real option then, but it already looked and felt out of date. WordPress was modern, flexible, and clearly designed for writers. You installed a theme, set colors and fonts if you didn’t like the defaults, and started writing. WordPress didn’t stand still. Somewhere along the way, parent company Automattic decided that bloggers alone weren’t a large enough market. The future…
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