Missing Brand Music Video Ads

According to a May 27, 2026 report in Marketing Brew by Katie Hicks titled Why so many brands are releasing music videos, ” it seems brand-created music videos are making a comeback as marketers are increasingly feeling pressure to create organic, original content to break through on social, particularly with younger audiences.” This was news to me because I use the internet correctly, so I only learn about what the brands are up to on social media second-hand. In addition to avoiding advertising, I have also generally avoided the latest and greatest trends in music. But I read on. Would any of these brand music videos be “relevant” to me? “‘Bringin’ back the Flamin’ Pickle, Cheetos really wanna let the world know,’ Chad Kroeger, lead singer for the band Nickelback, sings in Cheetos’ four-minute-long music video released in March.” I don’t know who Chad Kroeger is. I think I have heard of Nickelback before. But the only nickelbacks I have ever been familiar with played football. “The…