So one of the biggest challenges for a lot of indie authors who self publish like me is getting our books in front of other people's eyeballs to begin with. One of the easiest solutions is getting real, honest reviews onto platforms like Goodreads, Storygraph, social media platforms, and online stores like Amazon. These only really work if they're honest, real reviews too -- most readers can spot a fake review from a mile away. So how does a writer get these needed eyeballs on their work? With ARCs (Advance Reader Copies). An author like me will give out copies of their books ahead of release with the hopes that the readers will post (ideally positive) reviews of their work upon release date. And doI say "hopes" because I cannot require reviews to be posted per the rules of the various platforms. The issue is figuring out who to give those ARCs to. You don't want to send them to people who will never read the book, and you definitely don't want to send them to folks who might leak the…
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