Bosnia and Herzegovina qualified for the World Cup, their first since Brazil in 2014. Penalties, heart attacks, veteran Edin Džeko (a month younger than me) leading a squad of kids I've never heard of. Italy probably walked in cocky and paid for it. Bosnia played like a team with nothing to lose, backed by a diaspora the size of a small continent and haters of the Italian team, all screaming at their phones and TVs. Good for them, genuinely. And then, the utter madness. Flags. Jerseys. Panini stickers that somehow became vanity items, collector's pieces for people who couldn't name three players on the squad two months before overpriced Panini stickers hit the market. I presume it'll stay that way for as long as Bosnia stays in the tournament. I am one of those guys with the unpopular opinion: I sincerely hate what football does to people. When I sit someone down and walk them through the absurdities of modern football, and I've done this more times than I care to count, most agree…
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