When SensorTower acquired AppMagic earlier this week it got me thinking about why. AppGoblin and many other tools offer many free and open resources for what SensorTower and AppMagic charge thousands for. Take a look at the paid vs free vs free (but limited) of the various ASO and app marketing services out there. None of them are anywhere near as expensive as SensorTower. I think that SensorTower sees this coming and wanted to acquire their biggest competitor to try keeping it’s moat as “the” destination for app analytics. PlatformDownload & Revenue EstimatesCompetitor Keyword TrackingSensor TowerEnterprise onlyEnterprise onlyAppGoblinFreeFreeAppfiguresFree (own app) / Paid (competitors)PaidAppTweakFree (limited) / Paid for deep dataFree (limited) / Paid for historyAppFollowFree (limited)Free (limited)MobileActionFree (limited)Free (limited) Feature Sensor Towersensortower.com AppGoblinappgoblin.info Appfiguresappfigures.com AppTweakapptweak.com AppFollowappfollow.io…
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