Pika Labs recently announced a new product product that lets you “meet” with your AI agent in the form of an animated avatar: My initial gut reaction was - why? From a practical standpoint, I don’t see how this is a better way to communicate with your agent (“this could have been an email”). While we’re all grappling with the tidal wave of displacement AI is forcing upon us, I don’t think anyone will be sad to see work meetings die (if this doesn’t apply to you - why do you hate joy?).But as I put my vitriol towards excessive meetings aside, I realized there’s a more interesting tension hiding in this announcement - are AI agents our coworkers or are they our tools (or both)? I’m noticing a clear divide between those who rush to anthropomorphize their agents and those who want them to be cold soulless tools. From a purely intellectual design perspective, I have argued that they are more akin coworkers:The best framework that bridges the past and the future here is Jobs-To-Be-Done:…
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