1 hour ago · Culture · 0 comments

Canadian author and researcher Kathryn Jezer-Morton documented friction-maxxing in an article (paywalled) for The Cut, in January this year. Weeks later, a Wikipedia page was published about the phenomenon. Is that, then, why friction-maxxing is now referred to as a cultural trend? For the uninitiated, Wikipedia defines friction-maxxing thusly: Friction-maxxing is the practice of intentionally choosing less convenient options in daily life to build tolerance for discomfort, resist technology-driven ease, and preserve what proponents describe as meaningful human experiences. I’ve been seeing references to plain old friction, chiefly across the blogosphere, well before January though. Bloggers using the term in their writing were suggesting there ideally/always needed to be a certain difficulty in what we do, whatever that is. This because we’ve somehow come to expect everything we do to be simple and effortless. I probably live relatively straightforwardly. I work, then I don’t work. I…

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