[ESSAYS] MacBook Neo and How the iPad Should Be

The iPad should be radically (though obviously) touch-only. No keyboards. No pointers. No mice. No trackpads. Just your disgusting fingers flopping over the screen and mooshing into icons. It should not have any window’d modes. Each app should fill the whole screen and only the whole screen. iPad apps should be weird as hell, unlike anything you find on a desktop operating system. PushPopPress began to illuminate this path fifteen years ago, and then they got slurped up — like so many other promising, young, talented designers and companies around that time — by Facebook, only to disappear into the wake of Mark Zuckerberg’s electric hydrofoil surfboard. Using an iPad should feel like a finger ballet. Your hands should be swooping and swiping and the whole OS should feel like skipping across a taut slackline, a bit bouncy and pleasing and physical but also precise and quick and focused taking you where you need to go, across some creative gulf. There should be no “hard edges” anywhere.…