13 hours ago · Tech · 0 comments

I decided to check AppGoblin to see how many apps LiveRamp had when Publicis acquired it for $2b, the answer seems to be ~300 mobile apps out of the top 200k apps. This is based on apps found with the LiveRamp SDKs. The apps also have a particularly, older vibe to them, looking at some of the larger apps we see apps like Flipboard, Badoo and Skout using LiveRamp. The monthly installs here are likely even too high, as they are still based on some adjustments Google Play made to install counts in April that boosted many apps’ lifetime installs. RankAppMonthly Installs1Briefing Flipboard194.7M2Badoo Dating App: Meet & Date Badoo134.1M3Skout – Meet, Chat, Go Live Skout Inc.27.4M4LOVOO – Dating App & Chat App PE Digital GmbH27.2M5Audiomack: Music Downloader Audiomack Music Apps3.2M6iQIYI – Drama, Anime, Show iQIYI1.7M Looking at the trend of market share for LiveRamp, as AppGoblin has crawled more and more apps over the past year, the marketshare for LiveRamp seems to have remained quite…

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